FAQ

HOW MUCH DOES IT COST?

Most people ask “How much?” and never hear the bottom line. That’s because 
it’s a difficult question to answer with many variables. The price depends on 
factors such as quality, length, talent used, special effects, and the list 
goes on.

WHAT AFFECTS THE COST OF A VIDEO PRODUCTION?

Length: Sometimes the longer the program, the less cost per finished minute.

Script: The cost depends on whether we write it, a outside or designated writer is involved,
 or we edit an existing script to fit the video’s needs.

Format: Most productions are recorded in High Definition (HD) on location and edited as Standard Definition (SD). This provides a variety of options for editing and allows all footage to be used as stock footage for projects which are to be delivered in High Definition at some later date.

Graphics and Animations: Each is an added expense, the time and talent involved will be part of your cost.

Pacing: High energy productions generally cost more as there is a great deal of layering, shorter clips, and tight moving graphics. This criteria is usually discussed during the initial meeting with the client

Deadlines: As with most businesses, a time limited deadline with high quality generally costs more than one where adequate time is allocated for planning, scheduling and editing. Cost, quality of production and length of time for completion work together.

On-Camera Talent, Voice-Over Narration, and Music: We furnish these elements and costs vary according to talent fees and licensing costs.

On-Site Location Shooting and Travel Expenses: Several crew members, set-up and tear-down time, difficult shooting locations, fees and permission to shoot at some sites can add time and expense.

DVD Authoring, and Packaging: These and other services are generally budgeted in your total costs.

Stay organized, keep it simple, be aware there may be unplanned expenses, and let us help you through the process.

HOW LONG SHOULD MY VIDEO BE?

Our advice is to keep it simple, and when you have said it, stop. Most sales and marketing 
programs get the message across in 3 to 8 minutes. Instructional programs be must clear, concise and short enough to hold attention and deliver a memorable message. Other types of programs, particularly those designed for commercial television, have set limits for length and for commercial and informational breaks.

HOW IS A VIDEO PRODUCTION BUDGET DEVELOPED?

We will work with you, side by side. We’ll discuss your vision of the project and
 the extras you may desire, and we will discuss your budget restraints. We are glad to suggest 
other creative ideas and some possible trade-offs that will help stretch your budget and still 
produce the highest value presentation for you. Our goal is to create a program that clearly and effectively presents your message.

HOW INVOLVED CAN I BE IN THE PRODUCTION PROCESS?

You can be as involved as you would like. The very best videos are a true collaboration. We work with you to create a program that meets the goals you’ve set, all within budget.

HOW IS A VIDEO MADE?

There are three stages:  Pre-production (the development and preparation stage), Production 
(shooting the footage) and Post-production (editing the footage into a finished program).

PRE-PRODUCTION

1. First, we meet with your team and learn about your vision for the project.

2. The outline of the project defines who the audience will be, the message, special effects, and graphics.
Pre-Production is definitely a most important stage. The more attention you pay to planning, details, and defining your program before location production begins, the better the finished product is going to be. Good planning can also reduce overall costs.

3. Once the script is written we plan the production, including on-camera parts, sound effects and direction. An efficient shooting schedule is designed to allow convenient coordination everyone involved. We prefer to work around normal activities on location, causing the least amount of disruption possible.

PRODUCTION

1. Shooting on location involves lights, audio and video equipment, people to move equipment, a director, talent, camera operators and sound technicians. We can use your place of business, your factory equipment, and your personnel on camera to provide authenticity and reality.

POST-PRODUCTION

1. Next, we take the field footage and edit it to the script, adding music, narration, titles and credits, animations, graphic design and special effects.  Generally the director and editor work closely to combine all elements for impact, flow and cohesion.

2. A Master tape is created after you approve a preview edit, and then we can begin duplication and/or authoring to DVD.

WHY SHOULD I CHOOSE VIDEO I-D?

We have more than 33 years of experience with major corporations and well-known clients, producing award-winning programs. We employ the latest equipment and techniques for broadcast quality. Our professional staff 
is experienced in many details … scripting, planning, lighting, shooting, graphics, animations, 
narration, music selection, editing, duplication, and packaging. We also provide services for 
translations, copy protection, DVD authoring and duplication. Our one-stop shop makes your 
project flow smoothly from the first idea to the completed product in your hands. Our professional staff can help you identify the most efficient means to attract and hold your 
audience. They have the expertise and an interest in making your project work for you.

OTHER TYPES OF PROJECTS:

We produce interactive CD-ROM and DVD-ROM training programs, using voice, text and video/animations to help employees learn faster and retain more of the information. Required testing is frequently included, which can be scored automatically for instant feed-back, allowing employees to retest immediately on incorrect answers. We use touch pad and touch screen based kiosks as excellent tools for trade shows 
and corporate visitor centers. These feature a wide selection of viewing options for multi-cultural and multi-language audiences.

All of the translation recording, synchronizing to video and editing is done in-house. Kiosks allow visitors and customers to self-select areas of most interest.  Lasting images are provided a variety of languages, center-punching the heart of the message. We also custom author DVD’s using clients’ existing videos, transforming them into interactive 
productions with menus, chapters, and extra features. Duplication to glass-mastered discs with copy protection, multicolor labeling and special packaging is reasonably priced with minimum quantities of 1,000 or more. For lesser quantities, many clients choose DVD-R replication with custom labels and packaging.

More Questions?

Please Call us at: 800-333-9123

Fax us at: 309-444-4333

E-Mail us at: videoid@videoid.com